BUSINESS strategies that save your time— and your sanity.
Less Overwhelm.
More Momentum.
You’ve got a business to run—and probably no time to waste figuring out how to up your marketing & sales game, connect and track your customers, or make AI do anything helpful.
That’s where A Strategy to Sanity comes in. I’m Lisa, and I’ve spent over two decades in the marketing and sales trenches—growing brands, training teams, and running a manufacturing business that doubled its sales.
I speak fluent “small business” and I know what it takes to grow. Whether you need help with your website, email marketing, or figuring out why your CRM feels like a black hole, I’ll bring clarity, strategy, and smart tools that make sense for real life.
Let’s find your people, tell your story, and grow—without the chaos.
MY Services
DaTA STEWARDship
Before you plug anything into AI or automation, let’s make sure your data is clean, useful, and working for you—not against you. I help small businesses and nonprofits organize, clarify, and protect their customer and marketing data so you're making decisions based on real insights—not digital clutter. Smart strategy starts with smart information.
MARKETING Strategy & Execution
Whether you’re just getting started or juggling a million plates, I’ll help you build a clear, doable marketing strategy that fits your goals, your bandwidth, and your budget. From brand voice to customer targeting to AI-powered tools that save time (not create headaches), I meet you where you are—and help take you where you want to go.
SALes GROWTH SUPPORT
You don’t need more leads—you need more of the right ones. I’ll help you identify your best customers and build simple, sustainable sales strategies to reach them. From messaging that resonates to nurturing the relationships that matter, I’ll work with you to grow smarter, close stronger, and feel more in control of your sales process.
Reach out
Need data-backed, burnout-free strategies to help grow your business with confidence?
Let’s schedule a time to chat.